by Tim Powell | May 12, 2026 | Blog
This is the first article in a three-part series exploring what “evidence-based strategy” actually means and why many organizations misunderstand the role of research, insights, execution, and strategic planning What Does “Evidence-Based” Actually Mean? The...
by Tim Powell | Apr 16, 2026 | Blog
For the better part of the last two years, the industry narrative has been simple. The consumer is under pressure. Wages are up, but so are prices. Gas fluctuates. Interest rates remain elevated. Confidence dips, rebounds, then softens again. The conclusion is...
by Tim Powell | Sep 23, 2025 | Blog
Beverages have long been at the center of foodservice innovation, but today’s landscape is being reshaped by a wave of functional and additive offerings. From gut health and hydration to energy and mood management, consumers are seeking beverages that deliver more...
by Tim Powell | Aug 28, 2025 | Blog
The Economic Backdrop As we pause this Labor Day, the broader economic picture is hard to ignore. Rising home prices, higher mortgage rates, and day-to-day inflation have shifted how consumers approach spending. Behavioral economists like Kahneman, Tversky, and Thaler...
by Tim Powell | Aug 19, 2025 | Blog
When Washington announced billions in CHIPS Act funding to support Intel’s domestic semiconductor manufacturing capacity, many observers were surprised. Why Intel and not NVIDIA? After all, NVIDIA has become the market leader in artificial intelligence chips,...
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